Category: Digital Transformation

Alternatives to Google Analytics 4 Data Confusion and Data Lag
Google Analytics 4 is a confusing and limiting evolution for digital marketing Google Analytics 4 (GA4) has come with significant changes that impact the way we interpret and use data. Although presented as an evolution, several aspects of GA4 have raised concerns among digital marketers. Here are four...

ChatGPT 5 needs Microsoft to scale up investment in OpenAI
Update as of November 17: This need for investment has cost Sam the CEO position at OpenAI Altman.La recent revelation from OpenAI about its development roadmap and fundraising plans, especially as it relates to ChatGPT 5, has highlighted the growing importance of...

GPTs are now available: create a chatbot in 4 minutes
And here you have it in action We have created a chatbot in less than four minutes At Proportione, we have tested the effectiveness of OpenAI's GPTs, developing a chatbot in just four minutes. This chatbot focuses on explaining in a clear and concise way what GPTs are. You can access them from:...

ChatGPT-4 turbo already handles 300 pages of text
The introduction of GPT-4 turbo, with enhanced capabilities such as a 128,000-token context window and the ability to process images, marks a milestone in the evolution of artificial intelligence. We will explore how these improvements could impact and transform critical sectors such as education, healthcare, and financial services, and their influence...

ChatGPT: unprecedented growth
ChatGPT has reached a historic milestone in the world of consumer applications. But what does this breakneck growth mean for the tech and business landscape? Growth beyond hype According to a UBS study, ChatGPT reached 100 million monthly active users in January, just two months after its launch. This growth...

ChatGPT enterprise: how artificial intelligence is going to transform companies
ChatGPT update: this is going faster than we thought The latest update of ChatGPT has been a milestone in the world of artificial intelligence, introducing four new features that are destined to change the game in multiple sectors. These innovations are: In this article, we will focus on the fourth and most impactful of these...

MLC achieves human-like generalization
The Nature paper, titled Human-like systematic generalization through a meta-learning neural network, addresses the challenge of compositionality in neural networks. The authors introduce a meta-learning approach to compositionality (MLC) that guides training through a series of dynamic compositional tasks. The study compares human and human behavior.

The biggest problem with artificial intelligence today is destroying human trust
Can we really trust artificial intelligence? Trust in artificial intelligence (AI) is a topic that has captured the imagination of philosophers, scientists, and business leaders alike. But is this trust an act of blind faith or a rational calculation based on empirical evidence? The answer, as is often the case with...

The silent revolution in productivity: how Chat GPT increases work speed by 25%, quality by 40%
The radical change you didn't see coming In an increasingly competitive business world, the search for efficiency and productivity is constant. But what if I told you that there is a technological tool that could change the rules of the game in your organization? We are talking about Chat GPT, a pre-trained generative language model that...

The Shift in E-Commerce Photography: From Perfection to Authenticity
The hook: imperfect perfection In a world where AI technologies like DALL-E, Midjourney, and Stable Diffusion are generating hyper-realistic images, Zara is taking a different path. The fashion giant is embracing the raw, the real, and the relatable. But is this an isolated experiment or an emerging trend in trade...