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Technology strategy in the age of artificial intelligence

Is your company ready for the AI revolution?

Artificial intelligence (AI) is changing the game in nearly every industry, from healthcare to manufacturing and beyond. But how can companies adapt their technology strategies to take full advantage of these new capabilities?

Value Creation: Beyond Technology Investment

Value creation in the age of AI is not simply a matter of investing in the latest technology. It is a strategic approach that combines innovation and adaptability. According to Pierre Azoulay, a professor at MIT Sloan, Google's transformer architecture in 2017 marked a turning point in generative AI, especially in natural language processing.

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Value Capture: Protecting and Exploiting Innovation

Value capture in the age of AI involves two key factors: appropriability and complementary assets. Appropriability refers to a company's ability to maintain control over the knowledge that its innovation generates. Complementary assets, such as unique datasets and proprietary technology, can make AI models more valuable and stand out in the market.

Delivering value: Organizational adaptation

Value delivery is less about the technology itself and more about how the organization responds to it. Established companies must not only respond to but anticipate the discontinuity caused by innovation and seek to exploit their complementary assets for untapped potential.

Chat GPT on your own Azure instance

One of the most exciting applications of generative AI is the ability to deploy language models like Chat GPT on your own Azure instance. This not only gives full control over data and personalization, but also allows for deeper integration with other business services and applications.

Opportunity or threat?

The key for organizations is to manage this kind of ambidexterity: doing the old and the new at the same time. According to Ezra Zuckerman Sivan, also a professor at MIT Sloan, organizations that achieve this often see great benefits, including a potential boost to corporate culture.

Key technology trends shaping the future

To enrich our discussion of technology strategy in the age of artificial intelligence, it is crucial to consider the emerging trends that are shaping the technology landscape. These trends include rapid digitization, the increasing importance of cybersecurity, and the rise of cloud and edge technologies. In addition, sustainability and social responsibility are taking a more prominent role as critical factors in strategic planning.

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These trends offer both opportunities and challenges that demand a robust and adaptable technology strategy. For example, accelerating digitalization requires more significant investment in artificial intelligence and data analytics. At the same time, the growing need for cybersecurity demands a proactive approach to protecting the organization's digital assets.

Incorporating these trends into your technology strategy is not an option; it is a necessity to maintain competitiveness in this ever-evolving business environment.

Conclusion

Technology strategy in the age of artificial intelligence is a complex issue that goes beyond simply adopting new technologies. It requires a multifaceted approach that encompasses the creation, capture, and delivery of value, all while navigating an ever-evolving technology landscape.

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6 Responses to "Technology Strategy in the Age of Artificial Intelligence"

  1. Adriel Mellado

    Wow, artificial intelligence is revolutionizing the business world! Are you ready to adapt and take advantage of this technology?

    1. Adriel, your comment touches on a crucial point: adaptability in a world in constant technological change. And you're absolutely right, artificial intelligence is redefining the rules of the game in the business world.

      For those who aren't ready yet, there are two clear options: research and adapt or, as you say, get out of the way. AI is not a fad; It's a full-blown revolution that's transforming how we do business, how we make decisions, and how we interact with the world.

      So yes, if you're not ready, better get your act together and start researching how you can incorporate these technologies into your business strategy. Because, as in any revolution, those who do not adapt, are left behind. 😎

  2. Irina Prado

    Go! AI is revolutionizing the business world! Anyone else excited about this? 🚀💡🤖 #IA #Tecnología #Futuro

    1. Of course, Irina, at Proportione we share your enthusiasm. Artificial intelligence is a game-changer in the business world, and we're excited about the possibilities this opens up. From automation to real-time data analytics, the applications are virtually endless. So yes, we are more than excited about what the future holds for us in this area. 🚀💡🤖 #IA #Tecnología #Futuro

  3. Kalea

    AI is here! Are our companies ready to take advantage of their potential? #RevolutionAI

    1. Kalea, your question is very pertinent. AI isn't just a fad; It's a full-blown revolution that's changing the way we do business, make decisions, and solve problems. But are our companies really ready to take advantage of their potential?

      The short answer is: it depends. Some companies are already at the forefront, implementing AI solutions to improve efficiency, decision-making, and customer experience. However, many others are still in the early stages of adopting AI, trying to understand what it means for their business model and how they can implement it effectively.

      What is clear is that preparation is not only a matter of technology, but also of company culture. Companies that are willing to take a more agile approach, experiment, and learn quickly will be the ones that truly harness the power of AI.

      So, are our companies ready for #RevolutionAI? Some are, some are on their way, and some need to catch up quickly. But one thing is for sure: AI is here to stay, and companies that don't jump on the bandwagon could soon be left behind.

      Did it give you something to think about? I hope so. The AI revolution is underway, and companies have to decide whether they will be leaders or followers in this new era.