Label: Strategic Consulting
ChatGPT writes better, Perplexity investigates better, Claude programs better, and Gemini 3 thinks better
By Javier Cuervo For three years we have lived quietly. If someone asked which artificial intelligence "won", the answer came out almost automatically: ChatGPT wins. End of discussion. The rest were "interesting" alternatives, but secondary. And November 2025 arrives, OpenAI launches GPT-5.1, Anthropic makes a move with Claude Sonnet 4.5, and six days later Google responds with...
ChatGPT-5 and increased talent in the organization
Sam Altman, CEO of OpenAi, had hinted at the arrival of the next generation of ChatGPT before its official launch. In a post on X, Altman teased that they were working something new that people will love and even shared a GPT-5-generated response recommending a TV show about AI. Finally, in...
What is a tech wrangler?
These days, technology evolves at such a speed that companies cannot stay on the sidelines or miss a single minute of its evolution, because they would lose competitiveness. Most of the people who work in companies are not in a position to keep up with the pace of evolution. That is why we are ...
2,500 attendees and a 50% conversion in Lejan
On Sunday, August 18, at eight o'clock in the evening, a moment awaited for seven months arrived for LejanBrand.com, the new company of respectful footwear for children, which has been Barefoot, barefoot footwear for adults, but in this case for children. This launch was a milestone in the evolution of the brand, the result of...
The autonomous vehicle: The largest and fastest employment revolution in Iberia's history
Imagine a future where thousands of jobs we know today simply disappear. In Spain and Portugal, that reality could be just around the corner. Autonomous vehicles, which just a few years ago seemed like science fiction, are beginning to transform our cities and economies at a speed few anticipated. Between 300,000 and 500,000...
Why Facts Don't Change Our Minds and Their Relationship to Change Management in Business
Resistance to change is a common phenomenon from an individual and organizational point of view. This is pointed out by James Clear, lecturer and writer of the global bestseller, Atomic Habits, focused on habits, decision-making and continuous improvement. In his article "Why Facts Don't Change Our Minds," he provides...
How Team and Customer Service Can Boost Your Career: Reflections and Inspiration
I want to share four reflections that have been crucial in my professional journey from the base of service to teams and customers. I maintain the importance of service to the team and clients as something fundamental to develop a career that is not only your livelihood, but also allows you to grow, prosper and even transcend. This...
Dell has caused chaos with its return to the office: lessons learned
Remote work has gone from being a temporary response to the pandemic to becoming an essential component of the modern work structure. But Dell's recent attempt to return to the office has sparked controversy and discontent among its employees. The company has imposed a binary decision between teleworking and a scheme...
Discover the consequences of Google's algorithm leak and adapt to the new SEO
After more than 25 years of secrecy, we have learned about Google's algorithm In May 2024, the digital world underwent a radical change with the leak of Google's search algorithm, a revelation that exposed previously unknown details about how this complex system works. Erfan Azimi, CEO of EA Eagle...
Google's secret algorithm has been leaked and in this guide we explain how to take advantage of it
Organic traffic to grow organically Google is essential in our lives. When we want to buy something, we search on Google. If we want to gossip, let's go to Facebook. To see how celebrities dress, we use Instagram. But for buying things, Google is the preferred choice. In professional matters, LinkedIn is also important, but Google is still the...